--- title: "SmartGuide 2025-02 product update: Content gaps analytics, accessible tours, and more" description: Explore SmartGuide’s latest updates, from content gaps analytics to accessibility tours, plus upcoming country-wide itineraries and SmartGuide AI Chatbot. image: https://blog.smart-guide.org/hubfs/product%20updates%20image-1.jpg --- [Skip to content](https://blog.smart-guide.org/en/smartguide-2025-02-product-update#main-content) [![SmartGuide](https://blog.smart-guide.org/hs-fs/hubfs/Logo%20SmartGuide%20horizontal%20(1).png?width=300&height=69&name=Logo%20SmartGuide%20horizontal%20(1).png "SmartGuide")](https://www.smartguide.app/) - [See all blog posts](https://blog.smart-guide.org/en) [Let's talk](https://share.hsforms.com/1IXHp-rXUQdWQdLCfyxGt9g13on8) Mar 11, 2025, 12:34:04 PM # SmartGuide 2025-02 product update: Content gaps analytics, accessible tours, and more [SmartGuide](https://blog.smart-guide.org/en/author/smartguide) Share: [facebook-f icon](http://www.facebook.com/share.php?u=https://blog.smart-guide.org/en/smartguide-2025-02-product-update) [linkedin-in icon](http://www.linkedin.com/shareArticle?mini=true&url=https://blog.smart-guide.org/en/smartguide-2025-02-product-update) [Twitter icon](https://twitter.com/intent/tweet?url=https://blog.smart-guide.org/en/smartguide-2025-02-product-update) [pinterest-p icon](http://pinterest.com/pin/create/link/?url=https://blog.smart-guide.org/en/smartguide-2025-02-product-update) [envelope icon](mailto:?body=https://blog.smart-guide.org/en/smartguide-2025-02-product-update) The travel industry undergoes constant progress as visitor expectations continue to shift. To keep up, digital solutions must adapt to provide smooth, engaging, and inclusive journeys. With its new features that simplify operations for destinations, attractions, and travel businesses, [SmartGuide](https://www.smartguide.app/) is committed to enhancing its [digital audio guide](https://blog.smart-guide.org/en/conventional-vs-digital-audio-guides-whats-the-best-audio-guide-option?hsLang=en) platform while improving experiences for visitors.  Let's explore what’s new in SmartGuide, what’s coming next, and how it can support tourism entities in meeting the needs of modern travelers. ![SmartGuide digital audio guide](https://media.istockphoto.com/id/480981424/photo/enjoy-music-and-nature.jpg?s=612x612&w=0&k=20&c=vCokHc2evIg9BSdRwIwUh-3Ut-wf-lWZEFcEjPf_Ayo=) Image downloaded from [iStock](https://www.istockphoto.com/photo/enjoy-music-and-nature-gm480981424-69034577?searchscope=image%2Cfilm) ## What’s new? SmartGuide’s latest additions introduce practical improvements that boost visitor interest and increase efficiency, enabling destinations, attractions, and travel businesses to offer better guidance to travelers. Here’s how: ### Automatic audio switching Manually adjusting audio settings is no longer necessary. SmartGuide now makes sure that indoor and bus or boat tours automatically play through the earpiece for private listening. For other tours, the audio system works just like messaging apps—playing through the earpiece when held close and switching to the loudspeaker when moved away. This adjustment makes listening easier, allowing visitors to stay focused on the tour without interruptions. ![SmartGuide digital audio guide](https://lh7-rt.googleusercontent.com/docsz/AD_4nXdxC4r7nACrwYcnjDsk8cmHhbm-gRhopZSEp8a-pKwxXSdolWx1372hf6JtP7uyRef_BqMRC2F-eD24z-mgVD-G9kpPTn6kl5tlwOpeaBx6Kcmgg4-qQCnt0JQ60qv7seXk1n5dyw?key=25VP5GRy0vGIHlPOLLXUOKk2) ### New analytics of visitor interests and content gaps Understanding visitor interests is now easier with the enhanced analytics dashboard. Destinations, attractions, and travel businesses can track engagement levels across themes such as history, art, nature, and family-friendly content. By analyzing these patterns, SmartGuide shows destinations and attractions which content works best for their audience based on their actual interests, allowing the fine-tuning of their storytelling approaches and addressing content gaps. Powered by SmartGuide's AI personalization engine, the report is newly available in the big data analytics dashboard.  ![SmartGuide data analytics](https://lh7-rt.googleusercontent.com/docsz/AD_4nXcSTPajuJrPd2JN5eDWb-cez3Blp3FoKEyHP59flemzKAsVsYSP-GQbrH7ByJ_0hrs7RlK4PKZnvT6iYUAJmJFrtYfgSEe98z4FBzR9RcwrwCxPg3QAAUAOJMlbDvpVVOWTPkd6uA?key=25VP5GRy0vGIHlPOLLXUOKk2)*New analytics to understand visitor interests* ### New tour type: Accessibility tours A new tour category has been introduced to support the inclusion of all travelers. This functionality enables destinations and attractions to provide well-structured, accessible tours, improving the overall travel experience for a wider audience, including visitors with reduced mobility. Additionally, offering accessible tours can help travel businesses meet compliance requirements and strengthen their position when applying for grants that prioritize inclusivity. ![SmartGuide digital audio guide](https://blog.smart-guide.org/hs-fs/hubfs/Presentation1-1.png?width=634&height=408&name=Presentation1-1.png) *Accessibility tours in SmartGuide digital audio guide app* ## What’s coming soon? There are also some exciting updates coming soon to SmartGuide, designed to improve the way tourism organizations engage with visitors and facilitate smarter trip planning with advanced, AI-powered tools. These include: ### Country-wide thematic tours SmartGuide is expanding its offerings to include country-wide thematic tours, enabling national tourism boards to create and promote travel routes that span across multiple destinations across a country. These nationwide itineraries will allow travelers to explore a series of destinations connected by a common theme, whether it’s a cultural journey, historical landmarks, or scenic road trips. This new feature is ideal for promoting regional tourism, encouraging visitors to explore lesser-known areas and discover hidden gems as part of their travels. ![](https://blog.smart-guide.org/hs-fs/hubfs/image-png-Mar-11-2025-11-30-09-2380-AM.png?width=336&height=364&name=image-png-Mar-11-2025-11-30-09-2380-AM.png) *Country-wide thematic tours in SmartGuide digital audio guide app* ### AI Chatbot built into SmartGuide App In the near future, SmartGuide will integrate a powerful AI-powered Chatbot, based on ChatGPT-4o, directly into the app. It will offer [personalized recommendations](https://blog.smart-guide.org/en/smartguide-launches-ai-powered-personalized-recommendations-for-travelers?hsLang=en) to visitors, helping them plan their trips in real time. By providing tailored suggestions, [SmartGuide AI Chatbot](https://blog.smart-guide.org/en/smartguide-ai-chatbot-for-custom-itineraries-coming-soon?hsLang=en) will help manage crowd flows by spreading visitors across more places and to less crowded areas. It will also ensure that all information is reliable and up-to-date, linking visitors to official, verified content. With an interactive map-based interface, the Chatbot will also guide users on their journey, making navigating and exploring their destinations easier. It is currently in the testing phase. ![](https://blog.smart-guide.org/hs-fs/hubfs/image-png-Mar-11-2025-11-32-33-3633-AM.png?width=519&height=369&name=image-png-Mar-11-2025-11-32-33-3633-AM.png) *SmartGuide AI chatbot* ## Are you ready to attract more travelers with SmartGuide’s new and upcoming features? The latest addition of functionalities to the SmartGuide digital audio guide platform helps tourism boards, destinations, attractions, and tourism businesses provide clearer navigation and build stronger connections with visitors. From smarter audio navigation to AI-driven insights and accessible tours, these features support a more efficient and inclusive approach to digital tourism.  If you wish to learn more about how these new updates could help you engage more visitors, don’t hesitate to [**contact us**](https://share.hsforms.com/1IXHp-rXUQdWQdLCfyxGt9g13on8). [Let's Talk](https://share.hsforms.com/1IXHp-rXUQdWQdLCfyxGt9g13on8)   [Tourist attractions](https://blog.smart-guide.org/en/tag/tourist-attractions), [Tourist destinations](https://blog.smart-guide.org/en/tag/tourist-destinations), [Digital guide app](https://blog.smart-guide.org/en/tag/digital-guide-app), [Tourism boards](https://blog.smart-guide.org/en/tag/tourism-boards), [Data dashboards](https://blog.smart-guide.org/en/tag/data-dashboards), [Tourism businesses](https://blog.smart-guide.org/en/tag/tourism-businesses), [Travel agencies](https://blog.smart-guide.org/en/tag/travel-agencies), [News](https://blog.smart-guide.org/en/tag/news) ## Related posts [![](https://blog.smart-guide.org/hs-fs/hubfs/unnamed-png.png?height=200&name=unnamed-png.png)](https://blog.smart-guide.org/en/smartguide-web-app-a-better-way-to-start-every-visitor-journey?hsLang=en) [Tourist attractions](https://blog.smart-guide.org/en/tag/tourist-attractions), [Destination management organization](https://blog.smart-guide.org/en/tag/destination-management-organization), [AI tools in tourism](https://blog.smart-guide.org/en/tag/ai-tools-in-tourism), [Museums](https://blog.smart-guide.org/en/tag/museums) ## [SmartGuide web app - A faster way to start your self-guided tour](https://blog.smart-guide.org/en/smartguide-web-app-a-better-way-to-start-every-visitor-journey?hsLang=en) [SmartGuide](https://blog.smart-guide.org/en/author/smartguide) Jul 23, 2026, 1:46:32 PM Getting as many visitors as possible to start using a digital guide requires a straight-forward way... [Read more](https://blog.smart-guide.org/en/smartguide-web-app-a-better-way-to-start-every-visitor-journey?hsLang=en) [![](https://blog.smart-guide.org/hs-fs/hubfs/iii.jpg?height=200&name=iii.jpg)](https://blog.smart-guide.org/en/smartguide-ai-chatbot-for-custom-itineraries-coming-soon?hsLang=en) [Tourist attractions](https://blog.smart-guide.org/en/tag/tourist-attractions), [Tourist destinations](https://blog.smart-guide.org/en/tag/tourist-destinations), [Digital guide app](https://blog.smart-guide.org/en/tag/digital-guide-app), [SmartGuide AI](https://blog.smart-guide.org/en/tag/smartguide-ai), [AI-powered recommendations](https://blog.smart-guide.org/en/tag/ai-powered-recommendations), [Digital travel guide](https://blog.smart-guide.org/en/tag/digital-travel-guide), [Digital guides for travelers](https://blog.smart-guide.org/en/tag/digital-guides-for-travelers), [Tourism businesses](https://blog.smart-guide.org/en/tag/tourism-businesses) ## [SmartGuide AI chatbot for custom itineraries coming soon](https://blog.smart-guide.org/en/smartguide-ai-chatbot-for-custom-itineraries-coming-soon?hsLang=en) [SmartGuide](https://blog.smart-guide.org/en/author/smartguide) Oct 21, 2024, 8:18:05 AM Get ready for an extraordinary journey into the future of travel with the upcoming release of... [Read more](https://blog.smart-guide.org/en/smartguide-ai-chatbot-for-custom-itineraries-coming-soon?hsLang=en) [![](https://blog.smart-guide.org/hs-fs/hubfs/layered%20regional%20tours%20in%20a%20tour%20guide%20app-1.png?height=200&name=layered%20regional%20tours%20in%20a%20tour%20guide%20app-1.png)](https://blog.smart-guide.org/en/smartguide-leads-moldovas-digital-tourism-marketing-with-digital-travel-guides-for-the-entire-country?hsLang=en) [Tour guide app](https://blog.smart-guide.org/en/tag/tour-guide-app), [Digital audio guide](https://blog.smart-guide.org/en/tag/digital-audio-guide), [Destination marketing](https://blog.smart-guide.org/en/tag/destination-marketing), [Tourist attractions](https://blog.smart-guide.org/en/tag/tourist-attractions), [Tourist destinations](https://blog.smart-guide.org/en/tag/tourist-destinations), [Sustainable tourism](https://blog.smart-guide.org/en/tag/sustainable-tourism), [Digital travel guides](https://blog.smart-guide.org/en/tag/digital-travel-guides), [Tourism boards](https://blog.smart-guide.org/en/tag/tourism-boards), [AI tools in tourism](https://blog.smart-guide.org/en/tag/ai-tools-in-tourism) ## [SmartGuide leads Moldova's digital tourism marketing with digital travel guides for the entire country](https://blog.smart-guide.org/en/smartguide-leads-moldovas-digital-tourism-marketing-with-digital-travel-guides-for-the-entire-country?hsLang=en) [SmartGuide](https://blog.smart-guide.org/en/author/smartguide) Jun 7, 2023, 2:08:23 PM Publishing content on a digital travel guide platform has the potential to reshape digital tourism... [Read more](https://blog.smart-guide.org/en/smartguide-leads-moldovas-digital-tourism-marketing-with-digital-travel-guides-for-the-entire-country?hsLang=en) [facebook-f icon](https://www.facebook.com/SmartGuideApp/) [linkedin-in icon](https://www.linkedin.com/company/smart-guide) [Follow us on Facebook](https://www.youtube.com/@SmartGuideChannel) --- [![Logo SmartGuide horizontal (1)](https://blog.smart-guide.org/hs-fs/hubfs/Logo%20SmartGuide%20horizontal%20(1).png?width=290&height=67&name=Logo%20SmartGuide%20horizontal%20(1).png "Logo SmartGuide horizontal (1)")](http://www.smartguide.app) Copyright © 2026, SmartGuide ```json { "@context" : "https://schema.org", "@type" : "BlogPosting", "author" : { "@type" : "Person", "name" : "SmartGuide", "url" : "https://blog.smart-guide.org/en/author/smartguide" }, "dateModified" : "2025-03-23T14:54:38.949Z", "datePublished" : "2025-03-11T11:34:04.000Z", "headline" : "SmartGuide 2025-02 product update: Content gaps analytics, accessible tours, and more", "image" : [ "https://blog.smart-guide.org/hubfs/product%20updates%20image-1.jpg" ], "mainEntityOfPage" : { "@id" : "https://blog.smart-guide.org/en/smartguide-2025-02-product-update", "@type" : "WebPage" }, "publisher" : { "@type" : "Organization", "logo" : { "@type" : "ImageObject", "url" : "https://blog.smart-guide.org/hubfs/Logo_SmartGuide_white-symbol_new.png" }, "name" : "SmartGuide" } } ```